Josh Bigger Pack TVC 2015 become Controversial Again
Josh become the controversial Ad again. This time PEMRA took notice of all the advertisement that broadcast on Pakistani TV Channels. The concept for Josh TVC was to introduce the new 6 pack in Rs 20. But many people complain about the theme that is highly offensive and objectionable to the values of our society.
A number of audience demand PEMRA to take this commercial offair. In the previous post about outdoor branding of Josh i also mention this brand becomes controversial. Also it was immediately took down from being onair with the a banned label from being onair in year 2013 due to have claims that indicate vulgar and objectionable content.
Although there wasn't any female in this commercial but it become a controversial issue again. Its not the matter what is shown on the screen regarding brand all is what you want to think and imagine. For now have a look at the video below.
Also See: Josh TVC featuring Mathira
Also See: Josh TVC Khalid Malik, Adnan Shah & Rauf Lala
Josh TVC Credits:
- Client: Josh
- Project: Bara Wala
- Agency: Bull's Eye DDB
- Produced by: Bionic Films
- Directed by: Adnan Malik
- AD: Waqas Ali
- DOP: Shahzad Khan
- Steadycam: Asad Faruqi
- Audio: Taimoor Salahuddin
- Adnan Malik Productions (AMP)
- Detailed Post by: Myipedia