Lays Little Joys of Life Outdoor Branding Review
It’s spring and no one is saying it better than Lays. They have successfully painted the town yellow and red. The bright colors are perfectly in sync with spring and synonymous with people’s emotions when saying goodbye to the harsh winter and welcoming the sunny side of life! What makes it even more interesting in that the outdoor carries interesting reminders we could use in our busy life these days, for e.g: “Life’s short, make each day of your life count” Or “Smile per hour is better than KM per hour”.
Also Read Lays Pakistan Introduce Joy Shop
Most importantly what caught my eye was the hash tag #littlejoysoflife. Previously i also shared Lays Little Joys of Life TVC 2015. This is like a breath of fresh air from whatever is cluttering the streets these days. I’m looking forward to seeing this campaign unroll. I’m sure they’ll do a good job in reminding people to stop and smile now and then. Fingers crossed, kudos to Lays Pakistan. Here sre some of the Outdoor branding of Lays Pakistan "#LittleJoysofLife".
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